Cookie Policy
Cookies are small text files stored on a user’s device by websites they visit, primarily to enhance browsing efficiency and personalize user experiences. They can remember login details, preferences, and shopping cart contents, making repeated visits more convenient.
Cookies can be managed directly through your browser settings, where you can choose how they are stored and used (more details here: aboutcookies.org). Most browsers allow you to accept or reject cookies, enable them only for specific websites, or set notifications before a cookie is placed. You can also delete cookies at any time or configure your browser to automatically remove them after a session. These options give you flexibility in tailoring your browsing experience while continuing to enjoy the functionality and convenience that cookies provide.
Cookies help us gather information about how our website is used. Such data may include:
- the type of internet browser
- the operating system
- the domain of the website through which you accessed our platform
- the date and time of your visit
- the length of your session
- the number of times you visit
- the average time spent on our website
- and the average time spent on individual pages you view
Each cookie also contains a unique identifier linked to your browser, which allows us to recognize it when you return to our website.
For analytic, functional and marketing purposes, we utilize both first-party and third-party cookies.
1. Analytics cookies
(User Insights & Performance Measurement Tools)
Purpose: these tools collect anonymized data to understand how users interact with the website
Function: they help us analyze user behavior, measure site performance, and improve content, design, and user experience
Influence: without these tools, we may not be able to identify issues, optimize the website, or understand how people engage with our services
These tools do not collect personally identifiable information unless explicitly consented.
Google Analytics cookies
Purpose: web analytics service
Function: tracks and reports website traffic and user interactions to understand behavior and improve performance
Influence: enable insights into user engagement, conversion paths, and performance optimization
Type: analytics
Cookie used: _ga, _gid, _gat, _ga_, _gac_gb_, _gaexp, _dc_gtm_
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Ahrefs Pixel cookies
Purpose: analytics for SEO optimization
Function: tracks user interactions on the website, collecting data on visited pages and actions to analyze SEO performance
Influence: helps improve website visibility in search engines and optimize content
Type: analytics
Cookie used: _gcl_au, intercom-device-id-dic5omcp, kd-b0e63e04545035eb
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Matomo cookies
Purpose: web analytics service
Function: tracks and reports website traffic and user interactions to understand behavior and improve performance
Influence: enable insights into user engagement, conversion paths, and performance optimization
Type: analytics
Cookie used: _pk_id, _pk_ses, _pk_ref, _pk_cvar
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2. Advertising cookies
(Ad Personalization & Offers Tools)
Purpose: these tools enable the delivery of personalized advertising based on user interests and behavior
Function: they track ad interactions, measure campaign effectiveness, and help show you more relevant ads across platforms
Influence: disabling these tools may lead to seeing less relevant ads and reduced campaign performance measurement
Some of these tools may involve cross-site tracking and require your explicit consent.
Conversion Linker cookies
Purpose: conversion tracking service
Function: helps store ad click information to ensure proper attribution for conversions
Influence: improves the accuracy of Google Ads conversion tracking
Type: advertising
Cookie used: _gcl_au, _gcl_aw, _gcl_dc, _gcl_gb, _gcl
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DoubleClick cookies
Purpose: advertising service
Function: manages display ads, retargeting, and measures ad performance across platforms
Influence: tracks ad interactions and optimizes ad delivery
Type: advertising
Cookie used: IDE, test_cookie, id, DSID, FLC, RUL, AID
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3. Functional cookies
Purpose: these services enhance your experience by enabling non-essential but helpful website feature
Function: includes embedded media, social sharing, fonts, interactive elements, security checks (like CAPTCHA), tag management systems, and third-party libraries
Influence: if disabled, some content (like videos or social buttons) may not display or function properly
Google Tag Manager cookies
Purpose: tag management system
Function: manages and loads other tags (marketing, analytics, functional) without modifying code directly
Influence: facilitates deployment of scripts while ensuring performance and control over data collection
Type: functional
Cookie used: gtm_debug, gtm_preview, gtm_auth, dc_gtm
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Google AJAX Libraries cookies
Purpose: performance & functionality
Function: provides common JavaScript libraries (like jQuery, AngularJS) via Google’s CDN
Influence: improves website speed and ensures stability of web apps
Type: functional
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Google Fonts cookies
Purpose: font rendering and styling
Function: Google Fonts loads web fonts from Google's servers to ensure consistent typography and fast rendering across browsers and devices
Influence: enhances visual appearance and readability; fallback fonts may affect layout and design consistency
Type: functional
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Google Play cookies
Purpose: app & media linking
Function: embeds or links to apps and content hosted on the Google Play Store
Influence: may collect data when interacting with or embedding app store content
Type: functional
Cookie used: NID, ANID, SID, HSID, SSID, APISID, SAPISID, SIDCC, 1P_JAR, CONSENT, DV, UULE, OGPC, AID, OTZ, __Secure-3PAPISID, __Secure-3PSID, __Secure-3PSIDCC
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YouTube Video cookies
Purpose: embedded video content service
Function: displays YouTube videos directly on the site and may collect user data and track engagement
Influence: allows video viewing and can trigger tracking for YouTube/Google Ads
Type: functional
Cookie used: VISITOR_INFO1_LIVE, YSC, PREF, GPS, CONSENT, LOGIN_INFO, SID, HSID, SSID, APISID, SAPISID, SIDCC, __Secure-3PAPISID, __Secure-3PSID, __Secure-3PSIDCC
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LinkedIn Social Plugins cookies
Purpose: social media integration
Function: allows LinkedIn content (e.g., share buttons, profiles) to be embedded on the site
Influence: tracks user interaction and may share data with LinkedIn
Type: functional
Cookie used: bcookie, bscookie, lidc, lang, li_gc, li_mc, liap, lissc, UserMatchHistory, AnalyticsSyncHistory, li_sugr, JSESSIONID, li_fat_id
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Facebook Social Plugins cookies
Purpose: social media analytics tool
Function: allows users to interact with Facebook content from the website (e.g., like or share buttons)
Influence: tracks user interactions for Facebook analytics and engagement
Type: functional
Cookie used: _fbp, datr, fr, c_user, xs
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X Social Plugins cookies
Purpose: social media integration
Function: allows X content (e.g., X buttons, Follow buttons, embedded timelines) to be embedded on the site
Influence: tracks user interaction and may share data with X
Type: functional
Cookie used: guest_id, personalization_id, _twitter_sess, ct0, auth_token
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Gravatar cookies
Purpose: profile image management
Function: shows user avatars based on email address via WordPress and associated platforms
Influence: associates identities across sites that use Gravatar (owned by Automattic)
Type: functional
Cookie used: gravatar*, __qca
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StackOverflow cookies
Purpose: embedding questions, answers, and widgets from StackOverflow
Function: displays external content and tracks user interactions with embedded widgets; may set cookies for analytics and user preferences
Influence: improves user experience by integrating relevant community content and discussion
Type: functional
Cookie used: OptanonConsent, OptanonAlertBoxClosed, acct, prov, s
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4. Essential service cookies
Purpose: these tools and scripts are required for the website to function securely and properly
Function: includes security checks (like CAPTCHA), tag management systems, and basic content delivery (CDNs)
Influence: cannot be disabled as they are crucial for stability, performance, and protection against fraud or abuse
JSDelivr cookies
Purpose: content delivery network (CDN)
Function: serves JavaScript libraries and assets quickly from distributed servers
Influence: enhances site performance and reduces load times
Type: functional
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gstatic.com cookies
Purpose: Google static content delivery
Function: delivers static resources such as fonts, libraries, and scripts used by Google services
Influence: boosts performance and reliability of embedded Google elements
Type: functional
Cookie used: rc::a, rc::b, rc::c, _GRECAPTCHA
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reCAPTCHA cookies
Purpose: security & bot prevention service
Function: protects forms and website functionality by distinguishing human users from bots
Influence: ensures secure and legitimate usage of forms and login areas
Type: functional
Cookie used: NID, ANID, 1P_JAR, CONSENT, DV, OTZ, AEC, __Secure-ENID, __Secure-3PAPISID, __Secure-3PSID, __Secure-3PSIDCC, SID, HSID, SSID, APISID, SAPISID
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Cloudflare cookies
Purpose: website security and performance optimization
Function: provides DDoS protection, content delivery network (CDN) services, and performance improvements; may set cookies to verify users are not bots
Influence: enhances site security, reliability, and load speed
Type: functional
Cookie used: __cf_bm, cf_clearance, __cfruid
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traqq.com cookies
Purpose: Traqq analytics service
Function: uses own cookies to identify the user and session, protect from CSRF, and confirm consent for cookies; data is not shared with third parties and is stored only on Traqq’s servers
Influence: increase the accuracy of traffic source tracking using a server and reduce the likelihood of losing information about the source of a transaction
Type: functional
Cookie used: _trq_cmp, _trq_cpage, _trq_url, trqutm
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By continuing to browse this site, you are agreeing to our use of cookies.