Leadership & Management

Selecting the best marketing orientation depends on your business goals, industry, and target audience. Until the 1950s, the majority of companies in America relied on the production orientation concept, a subsection of marketing orientation. This …

Imagine this scenario – your star graphic designer, Steve, is hitting all his deadlines, responding to emails in record time, and even joining Zoom calls with a tropical background. But then, you find out… it’s …

See which fully remote companies are leading the way and why WFH is becoming the new normal!

As a project manager, no matter your career choice, there will come a time when you have to juggle several duties. It’s just the diversity factor of simultaneous business development in our modern world. However, …

In an era dominated by the cloud, Web 3.0, and AI-powered everything, chances are that a good portion of your company’s workforce is distributed and working remotely. However, this arrangement begs the question, “If a …

In this post, we’ve identified key business trends that will drive your business toward success in 2024. Competitors are always striving to discover new strategies for positioning their businesses in the market. Below, we explore …

Armed with a plan, passion, and capital, you took the initiative to start your own business. However, growing a small business can present many challenges. You need to worry about your employees. Plus, you need …

Have you ever noticed that there are two types of people when it comes to time management? One is always on time with everything: their deadlines, their daily chores, their meetings—they even have time for …

Tip 1: Optimize Your Job Postings According to SHRM’s 2019 Skills Gap report, 83% of HR professionals struggle to recruit suitable candidates for various roles. 43% cite competition from other employers as the top reason …

Even before the pandemic, cost optimization has been a top priority for businesses. However, these unpredictable times have forced organizations to find strategies that will help them survive financially. Indeed, it’s high time businesses ditched …

Any business owner has had to deal with challenging and unforeseen ethical issues in their operations. Unfortunately, just because your intentions are pure, it doesn’t necessarily mean that your management method is also ethical. You …

Do you find yourself performing the same tasks repeatedly and reaching a plateau in your productivity and self-improvement? If yes, you share the same predicament as Sisyphus, the deceitful and ruthless King of Corinth. The …